Women Rule

‘News has a stigma’: theSkimm's path around the old guard

Episode Summary

TheSkimm founders’ key to success meant ditching the ways of traditional media and embracing an audience-driven strategy. Danielle Weisberg and Carly Zakin discuss how they started their company from a couch, weigh the future of the brand, and dole out advice on how to raise capital for a new venture.

Episode Notes

TheSkimm founders’ key to success meant ditching the ways of traditional media and embracing an audience-driven strategy. Danielle Weisberg and Carly Zakin discuss how they started their company from a couch, weigh the future of the brand, and dole out advice on how to raise capital for a new venture.